Even while shying away from offering live streaming services to its millions of users, YouTube has sporadically dabbled in live streaming, making exceptions for some influential partners like the White House, Indian Premier League and U2. But it appears as though the Google-owned online video titan has finally decided that it is time to go live!
In fact, the site is currently more live than it has ever been thanks to a two-day pilot run that began on Monday . “Today and tomorrow, tune in as we open a new chapter of YouTube live streaming. Starting at 8:00 a.m. PT, we will begin a limited trial of a new live streaming platform in conjunction with four of our partners: Howcast, Next New Networks, Rocketboom and Young Hollywood,” YouTube announced in a blog post.
“Included in the test is a “Live Comments” module which lets you engage with the broadcaster and the broader YouTube community. For the purpose of the trial, this offering will only be available today and tomorrow. Based on the results of this initial test, we’ll evaluate rolling out the platform more broadly to our partners worldwide.”
Early reports suggest that the broadcasts so far haven't really set the world on fire, with each stream only attracting a few hundred concurrent viewers. However, according to YouTube, a bug in the counter is to blame for the poor numbers.