Rick Astley may never give you up, but that didn't stop YouTube from giving up on the 80s pop star. We're not sure exactly when it happened, but the video sharing site has pulled the plug on the original 'Rickroll' video, the one that recorded over 30 million views, nearly all of which were unintended.
So why did YouTube take the video down?
That's all YouTube and Google are so far willing to say on the matter. Nevertheless, don't let the take down give you a false sense of security. There are still plenty other videos of Rick Astley's "Never Gonna Give You Up" floating about on YouTube, as well as the rest of the Internet.