Posted 07/23/2009 at 11:15:31am

There's actually a lot of PC/PC games related stuff happening at Comic-Con. Regardless, let me assure everyone that sending Norm and Will to Comic-Con has no negative impact on the resources/human bandwith we devote to PC coverage. - Jon Phillips, editorial director

Posted 10/01/2008 at 07:38:34am

Keep in mind that pubically available ad rates are almost always reduced during the deal-making process. So while our Digg might be worth $2 on paper, that number might be closer to $1.50, $1.33 or $1.00 in real life. And that's still a SICK amount of money for a single button-mash, at least I think it is. 

Posted 09/13/2008 at 10:49:35am

*clap, clap, clap*

Jon Phillips, editorial director, Maximum PC

Posted 09/05/2008 at 12:15:31pm

I didn't think I would be impressed with the rumored Seinfeld commerical given what is (for me at least) a bizarre/creepy Mojave campaign. But you know what? I thought this commercial was great. I thought it was funny, and it inspired in me the thought -- for the very first time ever -- that MS is actually cool in a modern, geeky, pop-culture, 'we get it' kind of way. Nope, the ad doesn't have ANYTHING to do with Vista, but within the larger context of marketing strategies, this is the perfect approach, I think. In its war with Apple, MS is losing a battle of perceptions, and not necessarily a conflict of which company actually offers the better OS platform. If MS can somehow establish that they understand people, and culture, and a general sense of appealing dorkiness, then they set the table for a follow-up message on actual products.

Posted 07/13/2008 at 11:27:41pm

Jon Phillips, editorial director, Maximum PC

I was there as well, (gulp) returning a bday present from Williams-Sonoma... couldn't believe it was two days later, and the store was still queing up lines.... waiting patiently until IT gives me my phone....

Posted 06/26/2008 at 12:11:45pm

Jon Phillips, editorial director, Maximum PC:

Wow the ugliest, stupidest car on the road is being loaded with a device that makes it even less safe. (The PT Cruiser has a very high waist line and "short" windows, reducing visibility for the driver. Know why these design elements were used? Because surveys indicated that many drivers -- especially women -- don't like people "looking into their cars." Hence high-riding SUVs and stupid cars like the PT Cruiser with sliver-like windows.)