U.S. Video Game Sales Bump Up 1 Percent in October, NPD Group Says

Paul Lilly

Battlefield 3 topped the videogame sales chart in October and helped nudge overall sales of game related software up 1 percent in the United States, according to data from market research firm NPD Group, the Associated Press reports . That's not much of a gain, but there are several factors at play, one of which is the way NPD collects its data.

NPD still doesn't include game downloads or online games when tallying sales, which in essence almost completely ignores the PC segment. That's unfortunate because it's only when PC games are added into the equation do software sales rise 1 percent.

The other thing to consider is that October ended about a week before the launch of Call of Duty: Modern Warfare 3, which Activision Publishing is quick to point out set a record for the "biggest entertainment launch" ever, at least in terms of dollar amount, with first day sales exceeding $400 million.

Regardless, the slight 1 percent gain fell way short of analyst expectations, even if game sales are still moving in the right direction.

Top ten game sales in the U.S. for the month of October were:

  1. Battlefield 3 (360, PS3, PC)
  2. Batman: Arkham City (360, PS3)
  3. NBA 2K12 (360, PS3, PSP, Wii, PS2, PC)
  4. Rage (360, PS3, PC)
  5. Just Dance 3 (Wii, PS3)
  6. Dark Souls (PS3, 360)
  7. Madden NFL 12 (360, PS3, Wii, PS2, PSP)
  8. Forza Motorsport 4 (360)
  9. Gears of War 3 (360)
  10. FIFA Soccer 12 (360, PS3, Wii, PSP, PS2, 3DS)

November is shaping up to be a big month. In addition to MW3, which launched November 8, other titles that will be included in this month's tally include The Elder Scrolls V: Skyrim, Assassin's Creed Revelations: Need for Speed: The Run, Saints Row: The Third, and Uncharted 3: Drake's Deception.

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