Upgraded GTX 260s Could Cause Overstock Problem for Nvidia

Paul Lilly

If you haven't heard, ATI's HD 4870 kicks some serious gaming ass. Nvidia's received the message loud and clear, so the company's gone back to the drawing board and now plans to release a revised version of its GTX 260 videocard. The tweaked GTX 260 pushes the number of stream shaders from 192 up to 216, expected to result in a 5-10 percent performance increase. To prevent confusion in the market place with existing GTX 260s, speculation suggests the new card may carry a 'Gold' moniker.

This isn't the first time in recent memory that Nvidia has revised an existing SKU, with the company earlier this summer shrinking the 9800 GTX's core from 65nm to 55nm and boosting clockspeeds, which resulted in the 9800 GTX+. But this time around, DigiTimes reports graphics card makers are voicing concerns that the Gold release will leave them with an oversupply of original GTX 260 cards that no one wants. Whether those fears prove founded or not depends on how Nvidia plans to price the new release, which so far has not yet been announced.

Image Credit: Beareyes.com

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