The Ultrabook concept revolves around the devices in this new class of laptops being priced aggressively by PC vendors. The basic idea is that sub-$1000 pricing will be enough to lure consumers to these ultra-thin and light computers. So with affordable pricing being such an integral part of the whole idea, it’s always going to be an important thing to consider when looking forward to upcoming Ultrabooks like the Asus UX21 and UX31.
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