With Netflix’s 21.5 million streaming subscribers set to lose access to Starz’s content in February 2012, everyone has been left wondering what comes next. The company’s content catalog currently includes hundreds of movies from Sony and Walt Disney, including several original programs such as “Spartacus” and “Boss”. Will the company retreat back to the safety of established cable networks? According to Starz President Chris Albrecht they still have a bright future ahead of them online, but will soon be going direct to customers with an HBO Go-like application for phones, tablets, and other popular streaming platforms.
Even with all that money rolling in from the just-activated price hike, Netflix can’t afford to renew a deal with Starz that brings first-run Disney and Sony movies to the streaming network service. Actually, strike that: they probably can afford it, but Starz just doesn’t want Netflix’s money. Starz just announced it was walking away from the negotiation table despite the $300 million cash pile that Netflix reportedly threw down.
Online streaming behemoth Netflix has benefitted handsomely from its deal with Starz for exclusive content, but according to the Washington Post, that relationship might be on the skids. Starz has announced that beginning this summer, new first-run series (and later movies) will only be available on Netflix 90 days after it airs. This is a change from the current set up wherein many Starz programs were available for streaming immediately.