Now that Hulu Plus has been live for two months, everyone has had time to dissect the selection. To everyone's dismay, the content offered on the $10 per month service is looking a little scant. A new analysis by research firm One Touch Intelligence says that of all the shows on Hulu Plus, over 88% of them are already free on Hulu.
For that extra $10 dollars, it would seem you're not getting a huge amount of new content. When looking at the raw numbers, it might be a little more comforting. Out of the 28,000 episodes on Hulu Plus, 3,345 of them are only for paid subscribers. It is a few thousand shows, many of them popular current programs.
But still, most users are unimpressed with the current selection. Hulu Plus is still in preview, and has only been operating for 60 days. As time goes on, more content will likely be added. It will be interesting to see where Hulu Plus stands when it is no longer calling itself a preview.
"In general these models have not worked for general public consumption because there are enough free sources that the marginal value of paying is not justified based on the incremental value of quantity. So my guess is for niche and specialist markets ... it will be possible to do it but I think it is unlikely that you will be able to do it for all news," Schmidt said while addressing the Royal Televison Society Convention in Cambridge, England, via video link. Media mogul Rupert Murdoch had said in August that News Corp. websites may become paid by the middle of next year.
Downloading Youtube videos has been a piece of cake for quite sometime now, though Youtube never expressly gave its assent to downloading until last month, when it made it possible for users to download videos from Barack Obama’s Youtube channel. As it turns out now, the company was just testing waters by allowing Obama’s videos to be downloaded.
Now, the video sharing website has formally approved downloading. Not all videos will be free to download, however, as users will have to pay a fee to download some of the videos. Youtube is testing an option that will let video publishers make their content available offline for free or for a price they deem fit. All payments will be processed by Youtube’s cognate company Google Checkout.
It is strange that Youtube expects users will actually be interested in paying for videos when they can be download for free through the large number of online tools available for that purpose.