It's been well documented how what you post on MySpace and other social networking sites can get you into trouble (just ask 16-year-old office worker Kimberly Swann who was fired over a Facebook entry calling her job boring), but for the first time (that we're aware of), the opposite is now true. At least that's the case for an ex-con who was caught taking a joyride on a stolen motorcycle.
Officer Vaughan Ettienne chased down the suspect, who also was allegedly carrying a loaded gun and a bag of ammunition. Under most circumstances, this would probably be an open-and-shut case, but the suspect claims Ettienne planted the gun on him to justify a beating that caused three broken ribs. Here's where it gets interesting.
Ettienne had set his MySpace status to "Devious" one day before the alleged beating, and changed his Facebook status to read "Vaughan is watching Training Day' to brush up on proper police procedure." But what really has Ettienne in hot water is posting a comment on a video of a police office punching a suspect that reads "If he wanted to tune him up some he shoulda delayed cuffing him...And if you WERE gonna hit a cuffed suspect at least get your moneys (sic) worth cause now he's gonna get disciplined for a (expletive deleted) love tap!"
Ettienne's social networking profiles and comments have been subpoenaed by the State Supreme Court in Brooklyn and will be used to help determined if he used police brutality on the suspect.
MySpace announced this week that they’ve happily booted 90,000 registered sex offenders from their social networking site. But, as some research would reveal many of them simply took this in stride and made their way over to Facebook to do their business.
Former New York City police officer John Cardillo, and now CEO of Sentinel, a security technology firm based out of Miami, has said that Facebook is a “safe haven” for sex offenders. Notably, Facebook isn’t currently a client of his service.
After these gentlemen were booted from MySpace he did a search on Facebook for many of the same names. “We found over 8,000 offenders on their site without much effort,” stated Cardillo. “My professional opinion is that the real number is 15 to 20 times that.”
Cardillo’s Sentinel works by searching a gigantic database identify sex offenders. The database of offenders consists of more than 700,000 names, photos, dates of birth, email and IM addresses, and other “important data points.”
Well, let’s think of it this way – at least they probably don’t have access to Google’s Latitude.
In the latest episode of As the Social Networking World Turns, Facebook not only remains the most popular hangout, but now boasts twice as many users as MySpace. That wasn't the case back in June 2008 when, according to ComScore, both sites hovered around 100 million unique users. Since that time, Facebook has grown by another 100 million users, while MySpace appears to have plateaued.
However, there's always a twist, and MySpace is quick to point out that it still dominates the lucrative U.S. market where the bulk of advertising revenue is to be made.
"We are laser focused on building a sustainable global business which we measure by profits and revenue -- not just eyeballs," MySpace said in a statement. "In a tough economic climate, our international revenue is up 30% year over year and we continue to focus on those markets with the strong monetization opportunities.
"Additionally, MySpace continues to dominate the U.S. market -- where the bulk of online advertising revenues reside -- both in terms of monetization and user engagement with more than 76 million unique users and a 40% spike in engagement year over year."
While true for today, MySpace would do well to prepare for tomorrow. Consider this interesting tidbit: According to ComScore, the internet recently passed a billion global users, which means one-in-five internet users are on Facebook.
Facebook has dragged Brazilian start-up Power.com to court. The Brazilian company has been on collision course with Facebook ever since its launch, for it is a social-network aggregator that allows internet users to access all major social network websites, including Facebook and MySpace, through its website. Power.com raised Facebook’s ire by proceeding with the launch of its service without seeking its blessings.
The two parties tried to settle their differences across the negotiation table, but all in vain. Facebook stipulated that the Meebo for social networks utilize Facebook connect. It eventually decided to file suit against the Brazilian start-up. Although the Brazilian website’s CEO Steve Vachani maintains the case against his company is weak, the website is no longer offering access to Facebook through its website. Ironically, Facebook has been under fire for showing feeds from Google Reader, Hulu, Last.fm, Pandora, StumbleUpon, and YouTube.
Got a MySpace page? Like watching TV? Want others to know what you like to watch on TV? Then you’re in luck!
MySpace recently launched a widget that you can place directly on your profile page, aptly named, Primetime. Placing this on your page will allow you to provide all of the content from both MySpace and Hulu to the viewers of your glitter inspired profile.
While the widget does provide a snazzy built-in search, it is only available to users in the US. This likely due to licensing, but has a good chance of changing once the paperwork gets filled out (and who knows when that will be). Even still, most of the members of the social networking site won’t have any issues with that, given that 76 million of the 122 million MySpace users worldwide are within the United States.
So go! Enjoy full episodes of Family Guy and The Office! Just make sure that you let all your “friends” join in on the laughs as well.
Understandably, AT&T might not be the name that one thinks of when they consider a comprehensive online video search. But, remaining open minded (as one tends to do in San Francisco), you can’t help but notice how well the telecommunications giant has pulled off their very first video search site, VideoCrawler.
In conjunction with start-up company Divvo, AT&T has managed to launch VideoCrawler, a search that has more than 1,600 online video outlets latched directly into its brain. Sites such as YouTube and MySpace are among the long list of video channels available.
While they don’t offer any services for uploading your own videos, they do have a pretty impressive collection. So go ahead, search for that clip of the dog that never learned how to bark. Chances are might good that you’ll be able to track it down.
It is common knowledge that a plethora of copyrighted video content is easily available across the social web. Content owners, however irate, have not been able to clamp down on rampant piracy across the social web despite the full cooperation of social networking websites.
MTV and MySpace will test a new technology this month that will automatically replace pirated content – uploaded by users – with ad-backed content that is perfectly legal. The innovative technology, which has been developed by Palo Alto-based startup Auditude, is based on the company’s patented video identification tool.
MTV’s conciliatory approach is a straw in the wind as more content providers will be tempted to follow its lead.
Today the New York Post revealed that Facebook CEO Mark Zuckerberg may be looking to follow MySpace’s lead by offering a digital music store. Not through licensing their own content, mind you, but working through a third party that already has the nasty licensing business worked out.
MySpace’s music service currently works as a proprietary service built from the ground up using source licensing, with all their content hosted directly from MySpace. Whereas Facebook is reportedly looking to work with Rhapsody, iLike, Lala and IMEEM as content providers and licensers.
Supposedly, listening to the music itself will be free, and sold through Amazon. Listening to songs on Facebook would prompt on-screen advertising.
“Facebook is a serious challenger to MySpace,” said Phil Leigh, of Inside Digital Media, “and they would certainly want to do anything that record labels would allow them to do with advertising-supported music.”
So what say you, social networking site user? Would you use a Facebook powered music store? Let us know in the comments.
Even though many managers find the sly social networking habits of their employees detrimental to their organization’s output, a new survey has revealed that a considerable number of bosses screen social networking sites before hiring people. Twenty two percent of bosses value social networking profiles of job applicants as much as their résumés, a survey conducted by CareerBuilder.com revealed. The figure has shot by a 100% from 11% in 2006. And 34% of those managers that scrutinize social networking profile of candidates have the audacity to even drop candidates based on their profiles. The survey sampled the opinion of 3,169 managers. So rush to put your online house in order, your future boss might just land uninvited.
With social networking websites like MySpace and Facebook featuring in the list of top online display ad publishers, Yahoo must be unhappy for having missed out. Not only has Yahoo seen both its social networking ventures – Mixd being the other one – fail miserably, but it also failed in its bid to acquire Facebook. Don’t forget to pay homage to Mash.