Microsoft might be a juggernaut in the software world, but many of us were skeptical when it came to the idea of a dedicated store. Sure it’s worked out great for Apple, but reactions to the recently demoed floor plan were mixed to say the least and locations were still somewhat of a mystery.
Well if seeing is believing then take a look at the very first location in Scottsdale Arizona (pictured above), with a second store bound for Mission Viejo California. Both locations are set to open sometime this fall with many more on the way.
You might want to consider getting in line now if you were hoping to score your very own limited edition Bing tee-shirt, or perhaps even the coveted Misdemeanor. Would you go out of your way to shop at a Microsoft store?
'Anything you can do, I can do better' seems to be the mantra driving Microsoft these days, and while many of you felt Microsoft did one-up Apple with its Vista commercials (this editor did not), it remains to be seen if those same folks think that Microsoft's new Retail Experience Center holds the same appeal as the Apple Store.
The Retail Experience Center doesn't actually exist, at least not yet, but Microsoft did publish a video and several photos of what one would look like. It's all very authentic looking, and as one might imagine, filled with all things Microsoft, including the company's Surface technology. But is it exciting? Engadget describes the fake store masquerading as a real outlet as "pretty boring and corporate," likening it to a Circuit City, while iStartedSomething.com admits "doesn't look half bad."
Check out the video and pics, then hit the jump and tell us what you think.