Posted 10/16/08 at 03:20:27 PM by Pulkit Chandna

About a month after SanDisk announced its SlotMusic MicroSD memory cards with preloaded MP3 music, the flash memory manufacturer has extended its nascent SlotMusic brand to MP3 players as well. The newly announced SlotMusic MP3 player can play music stored on a MicroSD card.

You will have to part with a paltry sum of $20 to own the SlotMusic player. Price alone won’t decide the fate of the SlotMusic player, though. It will hinge, eventually, on the success or failure of SlotMusic cards. The MP3 player comes with batteries and earphones.

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Posted 09/23/08 at 01:20:52 PM by Florence Ion

SanDisk is teaming up with major music labels, including Sony BMG, to offer “slotMusic”; 1GB memory cards preloaded with full length albums.

The albums will be sold at retailers likes Wal-Mart and Best Buy and will be encoded in high quality mp3 format. The microSD cards will have no DRM restrictions, allowing the music to be easily downloaded to a computer or loaded onto an mp3 player. SanDisk also anticipates that be offering 1GB cards, artists will take the liberty of offering more than just an average 11-track album, maybe even venturing to offer music videos, interviews, album art, bonus tracks, and other premium content.

This business venture is an interesting one, especially considering that SanDisk seems to be attempting to revive physical media. This could prove to be a difficult endeavor, especially with companies like Apple being ahead of the game with iTunes. There’s speculation that this is SanDisk’s way of trying to offset the takeover bids from Samsung and Toshiba, though analysts say there is little the company can do to try to stay independent.

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