Do you think mobile location-sharing service Foursquare is pretty cool, but you live out in the suburbs? If you answered that with a resounding ‘yes’, it’s your lucky day because Foursquare is now playable anywhere. Users can now user their mobile phones to “check-in” no matter where they are. Previously, the service was limited to a few dozen metropolitan areas.
There are currently official applications for iPhone, Android, and WebOS, with a Blackberry app in the works. Increased adoption of these apps will be key to helping Foursquare fend off challenges from Gowalla, Brightkite, and Loopt. Gowalla’s game-like interface is the closest to Foursquare, and they are rumored to have a big pile of venture capital money they can bring to bear.
Most existing users of Foursquare won’t notice much of a difference. The service will now use a given radius to determine which friends’ check-ins to show you; it previously just used the Foursquare supported metro area. Special badges will still exist for specific cities, but the general ones will be available everywhere. Have you used Foursquare? Does it best the competition?
Stalking your friends and family (and others?) just became a lot easier thanks to Google’s latest app for your mobile device, Latitude. The app simply works by using location-based technology built into one’s cell phone to track their every movement, so you can know exactly where they are, at all times.
Currently Latitude is available for Google’s G1, color-screen BlackBerrys, most Windows Mobile devices as well as other assorted smart phones. Google has mentioned that they’re working on a version for the iPhone, iPod touch and Sony Ericcson phones.
Sadly for Google, they’re a tiny bit late to the party, as other applications such as Loopt and Where are already following people on plenty of devices. But, given the name-power of a company such as Google (as well as the admittedly good work they do), there’s little doubt that this will catch on to be as popular, if not more, than the other guys.
Sound a little creepy? Well, truthfully it is. But, when you think of it as a tool for weary parents to keep track of their kids, or weary kids keeping track of their elderly parents it does make a little bit of sense.