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Amazon


We've known for some time that
Amazon yesterday announced that it had sold out of its Kindle Fire tablet, ending a nine-month run for the popular 7-inch slate. There were two things of note in the press release. First, company founder and CEO, Jeff Bezos, added fuel to speculation that an upgraded second generation Kindle Fire tablet is en route when he said Amazon has "an amazing roadmap ahead." Second, Amazon made the claim that Kindle Fire had captured 22 percent of tablet sales in the U.S. Exactly how many tablets is that, anyway?
Exactly two weeks from today -- September 6, 2012, if you don't want to consult a calendar -- Amazon will hold a press conference in Santa Monica, California, according to invitations it sent out to members of the press. It's a safe bet Amazon will launch a new wave of Kindle products during that time, and if the e-tailer plans on releasing a full size Kindle Fire tablet, could there be a better time?
It's looking increasingly likely that Amazon is gearing up to launch a full-size Kindle Fire tablet to sell alongside its existing 7-inch model that's been so popular up to this point. Courtesy of some savvy online detective work, it was discovered that Amazon once again may have used a shell company to sneak through paperwork for its next generation Kindle Fire device, though details are fairly light at this point.
Google figured out the key to fighting fire -- Amazon's Kindle Fire, that is -- is with a similar sized Nexus 7 device rocking Jelly Bean (Android 4.1). That strategy may ultimately work, but don't expect Amazon to roll over and concede defeat as the one offering the second best selling tablet in the world. Instead, Amazon is reportedly getting ready to fire back with a second generation Kindle Fire device slated to arrive on virtual store shelves in August.








