Netflix's recent return to profits must have made CEO Reed Hastings a wee bit giddy; buried deep in the company's new earnings report was a paragraph that teased the possibility of a Netflix-HBO partnership. Will we someday be able to stream Game of Thrones? In a word: no. After the press circulated the speculation yesterday, HBO promptly released a statement squashing the rumor with extreme prejudice.
With the meteoric rise of streaming services like Netflix, Vudu, Hulu, and a handful of others, cable and satellite TV providers need to rethink how to best serve their customers, lest they become obsolete in favor of Internet TV. Perhaps for this reason, satellite provider DirecTV just announced the launch of HBO's new authenticated online video destinations, HBO GO and MAX GO, both of which are provided free to DirecTV customers who subscribe to the premium channels.
Time Warner, parent company of Home Box Office (HBO), announced
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