Posted 09/04/08 at 12:21:15 PM by Paul Lilly
If nothing else, give PNY points for creativity. In an attempt to differentiate its USB keys from other companies, the memory maker will attempt to sell a 2GB USB flash drive with the movie Ghostbusters pre-installed.
"As a market leader in the USB market, PNY's focus is to offer consumers added value by providing enjoyable blockbuster content on their USB," said Stefanie Summerfield, UK and Nordic sales and marketing director for PNY Technologies.
It remains to be seen exactly how many people will be interested in receiving a free 20-year-old movie with their USB key, but if it proves popular enough, it's conceivable that the partnership between PNY and Sony could lead to more flicks on more flash drives. That's assuming consumers won't be put off by the DRM scheme. According to a PNY spokesperson, customers will be able to download Ghostbusters to their laptop or PC, but they'll have to have the USB key plugged in if they want to watch the movie.
Is PNY on to something here, or are pre-loaded movies ultimately just a marketing gimmick? Hit the jump and post your toughts.
Posted 07/25/08 at 02:37:04 AM by Norman Chan
Who knew geeking out could be so tiring. The first full day of Comic-Con is over, and our legs are already worn out. But before we collapse in fatigue, we wanted to share with your some more awesome sights from the show floor. We spotted hundreds of cosplayers (don't worry, we'll be posting photos of them ALL after the event), B and C-grade celebrities (Captain Sisko from Deep Space Nine!), and even some surprise announcements from the movie presentations (Tron 2 is in the works, starring Jeff Bridges). Some quick impressions of the Max Payne footage shown today at the 20th Century Fox panel: the movie looks like it's taking the story seriously, and bullet-time shots are definitely different from what you've seen in the Matrix or John Woo films. The film apparently utilizes a camera that can shoot at 1000 frames per second -- one scene we saw slowed the firing of a single shot down to over half a minute. Another big surprise from that panel: Hugh Jackman made an unannounced appearance to show off the first footage from the Gavid Hood directed Wolverine movie. Gambit and Deadpool are confirmed to appear. Awesome!

These ladies can barely contain their excitement for Ghostbusters. Click through the jump for more geek-out photos.
Posted 06/26/08 at 07:45:02 PM by Norman Chan
On our leanest podcast ever, Tom, Will, Norm, and Andy put on their best suits to go over the fancy features of the new Maximum PC website. Norm recaps his visit to a recent Games for Windows press event, and shares details about the upcoming Ghostbusters and Call of Duty: World at War PC games. No listener Q&A this week, but listeners are challenged to come up with nicknames for our two new interns. A photo of these young nerdlings can be found after the jump. All this and more on this week's No BS Podcast!
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