San Diego Comic-Con is just getting started, but it's already packed with cool things to delight our inner fanboys and -girls. We're here repping our parent company at the Future US booth (#4445, if you're in the neighborhood), which features a one-of-a-kind zombie-proof 2013 Hyundai Elantra schemed up by Walking Dead creator Robert Kirkman himself. Nothing in that previous sentence was a joke, by the way. We actually have a zombie-proof Elantra at our booth. It has spikes. And a hydraulic cannon.
Pretty sure this thing ain't street legal.
Anyway, we took a break to wander the show floor before the wall-to-wall crush of fans and cosplayers and cosplaying fans that is Thursday and Friday at Comic-Con, and we saw some cool things. What kind of cool things? This kind:
In 2008, Microsoft smacked us up the side of our collective domes with a TV commercial campaign featuring comedian Jerry Seinfeld and Redmond commander-in-chief Bill Gates. The banter, we'd heard, would be off the proverbial hook. It was off the hook, alright. As in lying on the floor, dead. Ultimately, the Seinfeld-Gates combo was a bomb for the ages – uncomfortable, pointless, and simply unfunny.
But unlike tech product placement (which is pretty universally terrible), there are some real gems when it comes to TV commercials for tech products.
We humbly suggest the following 30 commercials as the niftiest tech ads to ever hit the small screen. Ground-breaking, dazzling, uproariously funny, and sometimes simply remarkable for their uniqueness, they are, at the very least, a blast to watch. Enjoy.
AMD may have had a bruising 2011, but the company has an ambitious plan to put it in good standing this year and beyond with much of the focus on its Fusion APUs and a new initiative to further combine the GPU and CPU.
The company opened the curtain on HAS and laid out an ambitious roadmap for its mobile and desktop processors for the next few years at its annual Financial Analyst Day held at its Sunnyvale HQ. For the skinny on what AMD’s plans are, read on!
Mmm…chips. So darned tasty, such a perfect accompaniment to a frosty glass of beer on a hot summer afternoon. But do any of us really need to see a microscopic view of what goes on inside those yummy spud slabs? Hell no! Most of us are too terrified to even read the list of ingredients.
Computer chips, on the other hand, are ripe for a little up close and personal examination. Particularly the one chip that towers above all others—the big, bad CPU.
Wanna see what it all looks like? Check out the gallery!
CES reminds the best of us of our frailty. Eyes, nose, lips, and hands dried out by the desert air; feet and knees signaling that they weren't designed to traverse miles of flat concrete per day, we nonetheless carried on motivated by our obsession with computer tech. Our physical sufferings were rewarded with gifts of new and cool laptops, enclosures, motherboards, mobile devices, connected home hubs, and even a robot or two.
Soon, we'll haul our carcasses to the airport and attempt to revive. But for now, check out more new gear from CES 2012!
CES, that craziest of trade shows, is underway again and two of our intrepid editors are exploring the show floor and getting a first look at some of this years biggest tech products. We'll have a more detailed writeup about CES 2012 tomorrow, but for now take a look at some of the most interesting things we've spotted so far.
Read on for images of 36 killer new products from CES 2012!
If we built a time machine, we wouldn't have to travel back a great distance to find a far different tech world than the one we live in today. Why would we even want to? To retire richer than Bill Gates and Warren Buffett combined, of course! Think about it. If you could go back to 2010, imagine the money you could make by placing seemingly absurd bets on the near future. There's not a single person in 2010 who thinks Duke Nukem Forever will ever see the light of day, let alone actually ship in 2011. And who in 2010 would believe Hewlett-Packard, the world's largest PC maker, would seriously consider severing its PC arm, own the best selling tablet (for a period of time) and open source webOS barely more than a year after acquiring Palm for $1.2 billion? That's a parlay even a priest would take.
Alas, our get rich quick scheme is wishful thinking, because plutonium is both expensive and hard to come by. And even if we did get our hands on some, we'd still need a DeLorean. Bummer. The bigger point here is that 2011 has been a crazy year with plenty of wild headlines and plot twists (or par for course, as it were). As we all get ready to kick off a new year, we've gone and assembled a gallery of the top 50 news stories of 2011. Flip through them and be sure to let us know in the comments section which tech events stand out to you the most, including ones we might have missed.
OK, so we don't get a ton of snow out here in San Francisco (see: pretty much none), but we have noticed a fairly massive influx of snow-themed products adorning our lab these past couple of months. As Gordon aptly pointed out a while back, white is the new black, which was the new beige, which...well, we forget the rest of that particular rant.
Point is, white products seem to be cool again, and in the spirit of the holiday season, we thought we'd spotlight some of our favorite alabaster tech products of the last couple of months. Check out the gallery below, and make sure to let us know which products we missed in the comments.
Unless you've been intentionally cutting yourself off from mainstream movies and TV (and we wouldn't blame you if you had), you've probably become aware of the practice known as product placement--when companies pay money to have their product or brand featured in a movie or TV show.
Used judiciously, product placement can be a way for filmmakers to get a little extra cash and flesh out the realism of their world. It makes more sense to see characters at a bar drinking real brands of beer, after all. Unfortunately, Hollywood isn’t known for its subtlety, and product placement can all too often be jarring and obvious.
And, of course, tech brands are no stranger to this kind of advertising. We’ve put together a gallery of 15 of the most shameless, hamfisted instances of tech product placement in movies and TV shows. Check them out, then hit the comments and let us know what we missed.
When you work on a major project for an extended amount of time – be it an awesome new piece of software or some sort of newfangled gadget – you can’t help but become emotionally attached to it. Some even go so far as to call their projects their babies. Well, let’s be blunt: there are some ugly babies out there. And while you might not tell a proud new mother her newborn’s a hideous freak, we’re going to call out some of the worst tech “babies” of all time, be they simple disastrous flops or actual tech-related disasters. Somewhere, coders are covering their faces in shame.
And hey, we’re not just poking fun at these failures; we’re also remembering them, lest they be forgotten and repeated. Because who wants a Virtual Boy 4S?