EA’s public relations team plays Spincity all weekend long.
SimCity made our list of “most anticipated games of 2013”, and with good reason. This PC reboot was not only long overdue, but the franchise itself is an all-time classic. We were confident Maxis was the studio to deliver a proper sequel, but the studio’s choice of an always online DRM solution has proven to be a complete disaster. Maximum PC online managing editor Jimmy Thang has criticized EA’s handling of the situation, and the company’s PR department has been pulling overtime trying to repair the games reputation.
Some people believe piracy has no negative effect on sales. I am not one of those people. So I sympathize with EA's desire to combat piracy with SimCity. However, I do not believe that requiring users to always be connected to EA's servers to be the best solution to the problem, especially when those servers come crashing down and prevent honest customers from playing legitimate copies of their game.
EA's Madden NFL franchise has correctly picked the Super Bowl winner seven out of the past nine times.
We don't buy into the notion that video games lead to violence, but saying the Baltimore Ravens will beat the San Francisco 49ers in the the Super Bowl? Well, in Silicon Valley, those are fighting words. Be that as it may, EA's Madden NFL 13 game, powered by an Xbox 360 console, predicted the Ravens will emerge victorious over the 49ers in a thrilling 27-24 contest, proving that they were a team of destiny.
Who knew that all you really needed to fight the inevitable zombie apocalypse is a well kept garden filled with a variety of plants and those ever-important sunflowers? It's a survival lesson PopCap Games, a division of Electronic Arts, taught us with its highly addictive Plants vs Zombies title, and lest you forgot the power a green thumb wields, the developer plans to launch a sequel in the first half of 2013.
Electronic Arts' DICE studio has announced plans to release Battlefield 3 Premium Edition in September. The Premium bundle will cost $70 and, as you can guess from the name, comes with a membership to Battlefield Premium, a service that bombards gamers with a bunch of extras, including five themed digital expansion packs and access to DLC before everyone else.
Bioware said it's adding a free-to-play (F2P) option to its online game Star Wars: The Old Republic this fall. The F2P option will give players access to each of the eight Star Wars character class storylines, which they can grind up to level 50. Bioware's pro bono mode will also include unlimited game access and new higher-level game content and features made available through individual purchases or via a subscription.
Nearly a dozen game developers, including Electronic Arts (EA), stand accused of infringing upon a patent held by Uniloc that relates to a "system and method for preventing unauthorized access to electronic data." According to Uniloc, EA and others are using the patented technology, without permission, in certain Android-based mobile games, including Bejeweled 2, which was specifically named in the lawsuit.
Remember when you could walk into a store like Software Etc. and wade through aisles and aisles of PC games packaged in gigantic boxes? Those days are long gone, and though you can still find a single rack of PC titles at your local GameStop, boxed copies are becoming something of a rarity these days. For Electronic Arts, the demise of boxed games, PC and console, can't happen fast enough as it looks to go all-in with digital downloads.
The head of EA's Origin may take issue with Steam selling games at a steep discount -- *cough* hypocritically *cough* -- but judging by a statement from his boss, he may not have to worry about being undercut at retail forever. No, David DeMartini isn't getting fired; EA COO Peter Moore just thinks that basically all games will be free to play in the next five to 10 years.
Electronic Arts' contentious fued with Steam isn't exactly on the same level as the Hatfields and McCoys was long before the digital age, but it's clear there exists plenty of bad blood between these two sides. The latest indication of this comes from an interview Senior VP of Global E-Commerce for EA, David DeMartini, gave to GamesIndustry. DeMartini, who obviously has a vested interest in Origin, had some choice words for Steam.