Go big or go home, right? Well if that's the case, tell Samsung's going to be late for dinner, because the memory chip maker isn't going home anytime soon. Samsung decided to instead go big by announcing the development of 32GB DDR3 registered dual inline memory modules (RDIMMs) built using 3D TSV (through silicon via) package technology.

If Ali G had any interest in owning a computer, we'd be willing to bet ten pounds of bling he'd insist on Mach Xtreme's new Urban Series DDR3 DRAM, if not for his PC than at least fashioned into some sort of jewelry. These funky looking modules sport regular sized heatsinks with graffiti style graphics, and if you're into that sort of thing, this will probably be the coolest memory you've ever seen.

One thing optical drives and low-end memory modules have in common is that both are dirt cheap. You usually won't, for example, have to downgrade your videocard or processor of choice to accommodate an optical drive or memory kit, not unless you're shopping something fancy like a Blu-ray burner or overclocking RAM. Things are about to get better for budget builders as memory makers look to slash the price of 2GB DDR3 modules to levels so low they might as well give them away.

Here's a reality check for anyone who's complained about the price of RAM recently. The year was 2006 and I was wrapping up a review of a Kingston HyperX 1GB DDR2-1066 kit for another publication. I looked up the street price and found it was $250, which at the time was on the high side of normal for a 1GB kit at that frequency. A 2GB Crucial Ballistix DDR2 kit was selling for $400 that same year. Back then, it wasn't cheap being a PC balla. And today? You can pick up an 8GB Kingston HyperX DDR3-1600 kit for $65 shipped. Times have changed, and for DRAM makers, it hasn't been for the better. That's why they're considering production cuts.