It looks as if those Cisco commercials featuring Juno star Ellen Page are paying off. John Chambers, Cisco's Chief Executive, raked in $18.9 million in fiscal 2010, more than double the $9.2 million he collected in fiscal 2009.

Chambers' doubling of salary was due to a combination of stock and option awards and his cash bonuses. The stock and options alone were valued at $13.9 million, compared to $6.7 million in fiscal 2009. His actual salary, before bonuses, rose 1.9 percent from last year to $382,212.

"The core of Cisco's executive compensations philosophy continues to be to pay for performance," a Cisco representative said.

Chambers collected around $4.6 million in bonuses as part of Cisco's cash incentive plan.

TV makers have a vested interest in promoting the 3D revolution, but they're not the only ones. Companies like Cisco are just as stoked.

"There is no question in my mind that 3D is the next thing to happen in video," said John Chambers, CEO of Cisco. "It's the next logical evolution of the technology."

According to Chambers, video is becoming the next must-have app of all IP networks, a trend which feeds right into Cisco's business. Even cooler, Chambers says we're not far off from when telepresence video conferencing will go 3D as well.

"3D will make things more lifelike," Chamber said. "But I think in 10 years we'll be seeing holograms used. Not only can this be used to enhance business communications, but imagine the implications for certain vertical businesses like medicine."

Let's hope in 10 years time companies are able to find a better way to implement holograms than CNN's lame display in late 2008.

Cisco surprised a good many people earlier this week when it announced plans to release a tablet of its own, but contrary to what you might think, the company's upcoming Cius tablet isn't just an iPad in Cisco trim.

"It's complementary to the iPad," said John Chambers, CEO, Cisco. "We do want to have an architectural play in consumer (but a tablet or netbook for the home) is where a number of our peers will lead."

According to Chambers, the Cius isn't a lame attempt at cashing in on the sudden rabid demand for tablets, but a product that has been in the making for the past 18 months.

Whereas the iPad is primarily an entertainment tool for the home user, Cisco says its Cius will target markets in technologically transitional stages, like education and healthcare. The Cius could, for example, foster collaboration between healthcare providers, patient, and insurance company and family to talk about different treatment options, Cisco says.