Posted 10/24/08 at 04:28:29 AM by Pulkit Chandna

Amazon has agreed to acquire casual web gaming company Reflexive Entertainment. The move marks the internet behemoth’s foray into casual gaming. Reflexive was constituted in 1997 and is stationed in Orange County, California. Reflexive is working on a game development and distribution service called Reflexive Arcade.

The Reflexive Arcade service will be restricted to only PC, Mac and web-based games. The true motivation behind this particular acquisition is not yet known. The two companies haven’t made the details of the transaction public.

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games, Software, pc, video games, browser, amazon, Mac, acquisition, developer, web, casual games, reflexive entertainment, distributor

Posted 08/26/08 at 03:00:00 PM by Thomas McDonald

So is PC gaming hosed? That seems to be the case for games that a) are not massively multiplayer, b) don’t have “Sims” in the title, or c) aren’t played by your mom.

But it’s not really as dire as all that. Mass Effect actually made it to number 2, and Sins of a Solar Empire to number 9, on the current NPD PC sales charts.

Those numbers, however, don’t reflect where PC owners are really gettin’ their game on: with casual games. Remember when you would say you were a PC gamer and people would say, “Yeah, me too,” and you’d ask what they played, and they’d say, “Minesweeper and Solitaire.” And you’d chuckle. Good times!

More after the jump.

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casual, bejeweled, Thomas McDonald, game theory, Crysis, Assassin's Creed, columns, sons of minesweeper, casual games