Someone at Sony is probably listening to the Carter Family belt out "Keep On the Sunny Side" after having to report to investors (PDF) a $315 million net loss during the company's first fiscal quarter ended June 30, 2012, but as it turns out, maintaining a positive outlook is no easy task. In fact, Sony's financial outlook for the full fiscal year is the exact opposite. In pretty much every sector of business, Sony expects business to be lower than previously forecast, and in terms of portable hardware (think PS Vita), Sony expects "significantly lower" sales than what was being forecast in May.

Shares of Zynga plummeted 40 percent to $3.03 in after market trading after the social game developer reported a net loss for its second quarter ended June 30, 2012. Zynga tried to put a positive spin on the fact that its Q2 revenue of $332 million represents a 19 percent year-over-year increase and that its six months year-to-date revenue of $653 million is a 25 percent year-over-year increase, but the numbers still added up to a $22.8 million net loss for the quarter, and a $108.1 million net loss for the six month period.

Apple late Tuesday announced financial results for its fiscal 2012 third quarter ended June 30, 2012, and the numbers are nothing short of obscene. All those iDevices, app sales, and other products and services combined to rake in an $8.8 billion profit on quarterly revenue of $35 billion, compared to $7.3 billion profit on $28.6 billion in revenue during the same quarter one year ago. Nonetheless, analysts collectively shrugged their shoulders and said, 'Meh, it could have been better.'

Advanced Micro Devices (AMD) didn't give investors much reason to celebrate yesterday when announcing its second quarter financial results. The Sunnyvale chip designer reported revenue of $1.41 billion in Q2, which is representative of an 11 percent drop sequentially and a 10 percent decline year-over year. AMD pointed to a weak market as the reason why the numbers dropped the way they did.