Bing Maps this week added a boatload of satellite imagery and Global Ortho photography covering nearly 38 million square kilometers (over 23.6 million miles) over North America, South America, Africa, Australia, Europe, and Asia. This represents Microsoft's largest satellite release to Bing Maps yet, which more than doubles the aerial footprint, which previously totaled 129TB of data.
The geek community at large seems to be pretty loyal to the Google brand, however, out what seems like nowhere, Bing is finally picking up steam. According to a Hitwise report, Bing now accounts for 30% of all U.S. web searches, and most of their gains seem to have come at the expense of Google.
Microsoft is dipping its search brush into its paint bucket and getting ready to swipe it across Bing, the world's second most popular search engine behind Google. The new-look Bing will take on a three column design that Microsoft says is "the most significant update" to the search engine since it launched three years ago. Microsoft is looking beyond simple keyword searches and putting a big part of its focus on sharing search results by incorporating a Facebook column on the right-hand side.
Google is the big man on campus when it comes to search and it's said the bigger they are, the harder they fall. Unfortunately for Microsoft, Yahoo, and everyone else trying to carve a larger slice of the search pie, a little slip by Google here and there doesn't add up to anything close to a fall. Does it really matter that Google is the only search player out of the top three to give up a bit of market share?
As far as social media is concerned, Microsoft's more of an awkward wallflower than the fun-loving center of the party. They've toed the waters before, sure – Bing Social, the "awesome" Skype announcement and the company's 1.6-percent stake in Facebook are all proof that Microsoft's at least eyeing the field. But a slip-up on the Microsoft-owned socl.com hints that the boys and girls from Redmond may be considering at least wading in the social network pool, if not quite jumping in head first.
With the exception of a few yahoos, when most of us think about searching the web, we’re thinking about Google. While Mountain View may be able to fulfill the bulk of our search-related needs, there’s no harm in mixing it up a bit. When looking for an alternative to Google, you could do a lot worse than giving Bing a try. While only a few years old, Microsoft’s upstart information-seeking darling has managed to incorporate a number of user-friendly features into the service’s already impressive set of capabilities. Care to give Bing a spin? We’ve put together 10 of our favorite Bing tips for you to trick out your browsing experience with.
If you asked Microsoft, they'd probably say their flashy keynote address at E3 signaled the day the Xbox 360 grew into its own as an entertainment center, rather than a dumb old video game console. Here at Maximum PC, we view it a little differently: we think Microsoft's keynote address at E3 signaled the day that PC gaming fell off of Microsoft's radar.
Who would've thought Microsoft would add some emotion to the cold, hard algorithmic logic of search engine queries? The company isn't exactly know for wearing its heart on its sleeve. But effective immediately, Bing users can harness the power of Facebook to generate personalized search results.
Google Maps is awesome. With it, not only can you figure out which pizza place is closest to your house, you can also get the joint's phone number and even see what the place looks like (as long as that pizza joint is not also a nuclear power plant or ammo depot). Bing Maps? Not quite as cool, but that may change shortly if a recent Search Engine Land report is any indication.
In an article on May 15th, Search Engine Lander writer Greg Sterling cited an anonymous source claiming that Microsoft and Nokia are in talks to replace Bing Maps' engine with Nokia's Navteq mapping software. Nokia would supply the guts powering Bing Maps, while Microsoft would focus solely on outward appearances.
The comScore numbers for April will likely have Microsoft employees cheering, but softly so as not to disturb the Ballmer. The data shows that Microsoft's Bing search engine continues to slowly gain market share as Google and the competition remain flat.