Best Buy's computer section looks decidedly different today than it did a couple of years ago. Gone are the aisles filled with desktop machines, which are now relegated to a small section off the side (if at all), replaced by mobile devices, including rows and rows of tablets. You can't fault Best Buy for following the money trail, and just as tablets took over the floor space when everyone wanted one, look for PCs to take some of its territory back. Why? Best Buy CEO Hubert Joly says tablets are now crashing.
It hasn't even been a full year since Microsoft launched its first generation Surface Pro for $900, a price tag that undoubtedly scared off more than a few buyers. When we tested the Surface Pro, we came to the conclusion that it has "more than enough power for any casual computing need," though cheaper and lighter solutions made it a tough sell. If pricing is all that held you back, take note that Best Buy is currently selling the original Surface Pro for $500, which is $400 off its original retail price.
Best Buy becomes first U.S. retailer to sell Razer systems
Computer savvy users have little fear about shopping online, especially if doing so translates into a lower price, but there's something to be said for being able to try something out before you commit. If you happen to live close to a Best Buy (and/or are willing to make the trip), you may be able to sneak a peek at the Razer Blade 14-inch gaming laptop and Razer Blade tablet for gamers, as both are now available in approximately 100 Best Buy locations nationwide.
Best Buy is no longer playing favorites with Apple. The end of that monogamous relationship began when Samsung started installing "Experience Shops" inside the electronics chain, and now Best Buy is giving Microsoft the same opportunity to sell its wares by opening up Windows Stores at over 600 of its locations this summer. The store-within-a-store format will include 500 Best Buy locations across the U.S. and more than 100 Best Buy and Future Shop locations in Canada, Microsoft announced today.
Lenovo first began showing off its IdeaPad Yoga 11S at the Consumer Electronics Show (CES) in Las Vegas this past January, and now four months later, you can place your pre-order on Lenovo's website or through Best Buy, the latter of which will carry the hybrid laptop in stores starting June 23. Why is it called Yoga? Simply put, Lenovo's convertible bends in ways that makes our back ache just looking at it.
In what could be a win-win-lose situation for Samsung, Best Buy, and Apple, the Korean electronics maker announced today that it will open up Samsung Experience Shops in 1,400 Best Buy and Best Buy Mobile specialty stores across the U.S. These shops within a shop will allow customers to explore, purchase, activate, and receive service on a wide range of Samsung mobile products and accessories.
Best Buy has more important problems to solve than trying to expand Geek Squad's reach.
Attention Target shoppers, Geek Squad has left the building. At the conclusion of a six-month pilot program that saw Geek Squad agents offer installation, repair, and warranty services to electronics customers at 29 Target stores in Denver and Minneapolis, Best Buy decided it was time to pull out, presumably to focus on more pressing matters, the Star Tribune reports.
Best Buy changes its policies in a last ditch effort to defend itself against the big bad Internet
Just about every tech savvy consumer is guilty of it, but few choose to admit it. We see a product online, we fall in love with the features and price, but for some inexplicable reason we simply must fondle it in person before buying. Best Buy has often dismissed the showrooming phenomenon when speaking to shareholders during earnings calls, however it’s hard to sugar coat the reality that Amazon can easily offer lower prices without the constant drag that a brick and mortar store has on the bottom line.
The Internet is a tough place to try and keep a secret, so why bother? Evidently we're not the only ones that feel that way. After rumors, uh, surfaced that Surface RT would show up in third-party retail stores, Best Buy reached out to Maximum PC to confirm that it plans on selling the Windows RT-based tablet online starting December 12, 2012, and in select retail and Mobile specialty stores nationwide beginning Sunday, December 16.
As you navigate big box retailers like Best Buy this holiday shopping season, you're going to notice a uniform marketing drive when it comes to pushing Windows 8 PCs to the masses. In the U.S., you'll find Windows 8 systems configured to show emails, photos, and personal contacts from Allison Brown, a fictional character Microsoft created as part of an effort to humanize Windows 8 and to put the "personal" back into personal computers. In essence, Microsoft is flipping the script and telling retailers how to run their operations.