Out of all the online activities clogging up the pipelines running through cyberspace, you'd think BitTorrent and peer-to-peer file sharing in general would be the biggest offender, but you'd be wrong. According to research by Web analytics firm Sandvine, P2P usage has been declining in recent years and now only takes up 13.2 percent of available Internet bandwidth. Meanwhile, video and music streaming now account for 45.7 percent.
Coming in at a distant second is Web browsing, which takes up 24.3 percent. Leading the charge in all this streaming is Netflix.
"20.6 percent of all peak period bytes downloaded on fixed access networks in North America are Netflix," Sandvine said.
Pretty impressive for a company that started off as a mail-order DVD business, but now thrives successfully as a streaming media company too. The question here is whether or not the Internet can keep up. In Canada, Sandvine reports that Netflix accounts for 95 percent of all bandwidth during its peak (around 9:30 PM).
"For service providers, this is a double-whammy: not only are they losing revenue to these over-the-top offerings, but they are losing network capacity delivering these service," Sandvine said in regards to Internet video services like Netflix and Hulu.
Netflix has been making strides in making its streaming content more accessible. In recent weeks, both the Nintendo Wii and Sony PlayStation 3 consoles joined the Xbox 360 as disc-less Netflix streaming devices.
