Tech companies tend to get flashy at Computex. Want an example? Fractal froze a computer chassis in a giant block of ice using water from a Swedish river, then shipped the rig – still frozen – all the way to Taipei for the show, just because. Intel's not like that though. It's more of the strong, silent type, the kind of company that lets its numbers do the talking, rather than blocks of ice. Intel's numbers caused a stir at Computex when the company announced it had shipped more than 100 million Atom processors in the last three years.
Intel’s next-generation Atom platform, codenamed “Cedar Trail” and built on a 32nm manufacturing process, will be significantly cheaper when compared to current Atom N4xx and N5xx series CPUs, according to prolific rumormonger Digitimes. The chip maker is expected to begin shipping the next-generation Atom chips during the second half of 2011. Hit the jump for more.
Intel's taken some shots to the ribs recently. Several tablets have gone with ARM-based chipsets rather than Intel's old standby, x86. Then, Nokia left Intel at the Medfield processor altar, running off into the sunset with Windows 7 phones instead. So what's a down-on-its-luck processor manufacturer to do?
Grit its teeth and double-down on technology, that's what.
Intel is reportedly working on a new Atom-based micro-architecture codenamed "Silvermont" set to ship in 2013. The new chip architecture is based on Intel's recently announced 3D transistors and is supposed to enable better integration, performance, and power efficiency. As with all upcoming Atom chips, Silvermont will be a system-on-a-chip (SoC) design.
One thing today's batch of nettop and netbook Atom processors all have in common is that they use Intel graphics technology. That won't be the case with Cedarview, Intel's next generation of "full fat" Atom chips, with the Santa Clara chip maker instead choosing to tap into PowerVR's IP. That means the Atom processors of tomorrow will sport PowerVR's SGX545 graphics core.
A netbook loses most of its appeal when prices soar near or above that of a traditional notebook, and to prevent that from happening, Intel put certain restrictions in place for any manufacturers hoping to score a discounted Atom platform. One of the biggest rules netbook makers had to follow was the 10.1-inch form factor, or at least they used to. According to reports, Intel is rethinking things going forward.
Despite the shrinking market for Intel's low-power Atom chips, the company is forging ahead with their Cedar Trail parts. The new processors, which should find their way into computers and tablets, are based on the 32nm manufacturing process. This advancement allowed Intel to get the CPU and GPU on a single die.
Intel is pulling out all the stops to get a foothold in the mobile and embedded device markets currently dominated by British chip designer ARM. Both the “Oak Trail” Atom platform that Intel began shipping to OEMs a few days earlier and its 32nm successor, codenamed Cloverview, are capable of running Android.
Running Android, however, doesn’t guarantee market success and Intel will need to curry favor with tablet vendors if it hopes to take the attack to ARM. That is precisely what the Santa Clara-based chip maker is rumored to be doing with a new strategy dubbed PRC Plus. So what exactly is this plan all about?
Intel today announced it's now shipping a new processor designed specifically for tablets and hybrid devices, including those from Evolve III, Fujitsu, Lenovo, Motion Computing, Razer, and Viiv. Intel also said it will give a sneak peak of its next-generation Intel Atom platform codenamed "Cedar Trail" at the Intel Developer Forum (IDF) in Beijing tomorrow.
Everything is 'tablet this' and 'tablet that' these days; where's the love for netbooks? Still there, apparently, and if you're a fan of netbooks, future models could potentially be cheaper than ever before. The secret sauce to less expensive netbooks lies in less expensive mobile processors, and we're not talking about a $5 or $10 savings, either.