It could be said that the ongoing battle between Adobe and Apple--the classic "friends turned enemies" grudge match--is like a giant digital version of an MMA fight. Or perhaps it's more appropriate to dub it a "boss battle."
Steve Jobs, Apple Overlord, has been tossing up jabs against the apparent disaster that is Adobe Flash for some time now, scattered across various quotes and interviews with the tech press. Various Adobe executive have stepped into the squared circle in an attempt to prove the sincerity (and usefulness) of Flash's existence, and it's been a relatively amusing, "you suck / no I don't / you suck / no I don't" back-and-forth.
That's nice and all, but whatever happened to... you know. Tested facts?
Adobe Systems Inc announced the official release of Creative Suite 5 today, promising to add, “250 new features that embrace interactivity, enhance performance and maximize the impact of creative content and digital marketing campaigns,” according to Adobes press release. The software will be sold in five separate iterations, with cheaper alternatives to upgrading for those who already own CS4. Stay tuned for an in-depth review early next week, and take a look at our hands-on test with some of Adobes newest additions to Photoshops magical tool box, here.
In case you missed it, Steve Jobs on Thursday posted an open letter to no one in particular dismantling Adobe's Flash platform with the delicate precision of a hand grenade. Jobs lambasted Flash on a variety of fronts, including reliability, security, and performance, among other complaints. Jobs concluded his tirade by saying that "Flash is no longer necessary to watch video or consume any kind of web content" and that "Adobe should focus more on creating great HTML5 tools for the future, and less on criticizing Apple for leaving the past behind." Ouch.
If Jobs seriously thought Adobe would take his recommendation to heart (and surely he didn't), he was wrong. In an interview with The Wall Street Journal, Adobe CEO Shantanu Narayen responded to criticisms made by Jobs, saying the technology problems he pointed out in his essay are "really a smokescreen."
Hit the jump to find out what else Narayen had to say.
Just when you thought things between Apple and Adobe couldn't get any nastier, Steve Jobs decides to kick it up a notch by listing out all the reasons why Flash sucks and isn't allowed 10 feet from any Apple devices.
"I wanted to jot down some of our thoughts on Adobe’s Flash products so that customers and critics may better understand why we do not allow Flash on iPhones, iPods and iPads," Steve Jobs starts out. "Adobe has characterized our decision as being primarily business driven – they say we want to protect our App Store – but in reality it is based on technology issues. Adobe claims that we are a closed system, and that Flash is open, but in fact the opposite is true. Let me explain."
This might seem like a case of the pot calling the kettle black, but Jobs goes on to acknowledge that "Apple has many proprietary products too, however the Cupertino company "strongly believes that all standards pertaining to the Web should be open," and that "Apple even creates open standards for the Web."
Hit the jump to see what else Jobs had to say about Flash.
It's been a long strange road as we wait for Adobe Flash to finally come to mobile devices. Some HTC Android phones run Flash Lite, but the performance leaves a lot to be desired. Google's Android chief Andy Rubin has finally given us a clue about just when and how Flash will be coming to Android.Ruben said in a recent New York Times interview that Flash would be integrated with the next Android update, 2.2, also known as Froyo. The current newest build is 2.1, codenamed Éclair.
This seems to indicate that the release is near. We have another clue as well. A recent interview with Adobe's CEO saw him stumbling a bit when talking about the mobile Flash rollout. He originally claimed that Flash mobile 10.1 would come out in the second half of 2010, this differed from the previously stated windows of the first half of the year. Adobe was forced to clarify: Flash is hitting Android in H1 2010.
So we now know that Flash will be rolling out with Android Froyo, but what phones will get it? Certainly the Nexus One will probably get Froyo as soon as it's ready. The Droid/Milestone will probably get it soon thereafter. Much of the other Android family is either based on older hardware, or runs a custom skin (like HTC Sense) that requires manufacturers to rollout their own updates. We'll be watching how Adobe and Google proceed with great interest. Are you aching to get Flash on your mobile phone?
In a new study commissioned by Adobe and carried out online by YouGov, it would appear that businesses put too much emphasis on using email as an admin tool. Out of the 1,151 office workers polled, which represented both public and private sector organizations with at least 50 employees, some 30 percent of respondents said they spend more than five hours a month on 'unnecessary administration work.'
"Businesses are over-relying on email as an administration tool," said David Gingell, Adobe's senior director of marketing, EMEA. "There are more efficient ways of collating data. [For example] electronic forms can simplify the collection and automate sharing of data in the back office, and for many organizations, electronics forms is a fairly straightforward business case in terms of return on investment."
Despite what Gingell says, only 17 percent of the respondents said they use electronic forms, while 11 percent still rely on paper. The vast majority of respondents -- 72 percent -- said they use email, and according to Adobe, this is costing UK companies around $13.5 billion a year.
Following Apple's change to the terms of its iPhone 4.0 software developer kit license, which would effectively block Adobe from porting native Flash support to the iPhone and iPad, Adobe has come out and said it's throwing in the towel, but not without a few parting words.
"As developers for the iPhone have learned, if you want to develop for the iPhone you have to be prepared for Apple to reject or restrict your development at any time, and for seemingly any reason," said Mike Chambers, Adobe's principal product manger for the Flash platform. "The primary goal of Flash has always been to enable cross browser, platform and device development. The cool Web game that you build can easily be targeted and deployed to multiple platforms and devices. However, this is the exact opposite of what Apple wants. They want to tie developers down to their platform, and restrict their options to make it difficult for developers to target other platforms."
Those remarks didn't sit well with Apple, who issued a response through company spokeswoman Trudy Muller.
So where does Adobe go from here? Over to Google, for one. Chambers was quick to point out that "the iPhone isn't the only game in town" and said Adobe is working closely with Google to port both Flash Player 10.1 and Adobe AIR 2.0 to Android-based devices, including smartphones and tablets.
There's also been talk that Adobe may take its beef with Apple to court. In a regulatory filing, Adobe said its business could be harmed if the iPhone and iPad don't support its technology, and some analysts believe Adobe may have a legal leg to stand on.
Adobe CEO Shantanu Narayen has been on the interview circuit to promote his company's recently released Creative Suite 5 (CS5) software package, and in doing so, Narayen announced that Flash 10.1, which will be made available to Android, WebOS, Symbian, and BlackBerry, will be delayed until the second half of this year.
Some mobile platforms already use a simplified version of Flash 8 known as Flash Lite. Flash Player 10, however, will introduce better graphical and audio performance across multiple mobile OSes, although Apple was noticeably absent from Narayen's announcement. Apple and Adobe continue to be at odds over Flash support, which Narayen says "hurts consumers."
We were expecting Flash 10.1 to make its way to mobile platforms a little sooner than the second half of 2010. Narayen didn't say what the reason for the delay was, but in a related blog post, Adobe confirmed tht the private betas for Flash Player 10.1 and Adobe Air 2.0 have only just started.
Public betas are on the way, and developers can sign up to be notified about either one using the links below:
If you thought you were pissed that your $500 iPad doesn't do Flash content, along with any other Apple devices you might own, try being Adobe. The two sides have been sparring back and forth over the issue, and it's about to spill over into court, IT World reports.
The issue isn't just that Apple refuses to incorporate Flash support on any of its mobile products, but a more recent stance in which Apple changed its iPhone SDK (software development kit) license to prevent developers from submitting programs to Apple that use cross-platform compilers.
"We are aware of the new SDK language and are looking into it. We continue to develop our Packager for iPhone OS technology, which we plan to debut in Flash CS5," said Wiebke Lips, an Adobe spokesperson.
Flash CS5 is part of the Adobe Creative Suite 5 that launched earlier this week, but for now, it can't be used to create apps for Apple devices. This isn't sitting well at all with Adobe, and according to IT World, unless the two sides come to some sort of arrangement in the next couple of weeks, Adobe is prepared to sue.
Alright, Adobe Creative Suite 5, here's the deal: I really, really want to put my hands on all the neat features and general awesomeness you offer. That's not an admission of a fanboy, it's a gentle acknowledgment that this is the industry-leading suite of software for those that dabble with multimedia across a variety of formats.
That said, not all of us have a stock portfolio to dump off in an effort to raise the funds to purchase said Creative Suite. And this is the weekly Freeware Files column after all. Which leads us to a grand proposition: Can one recreate the best of Adobe's CS5 with freeware and open-source applications?