According to the website for the Missouri University School of Journalism, “Effective Fall 2009, students majoring in Journalism at Missouri are required to have either an iPod Touch (the minimum requirement) or iPhone to allow for the delivery of freshman-orientation information as well as course material. Students will electronically download such material to either of those devices from iTunes University, a no-cost component of the iTunes Store.”
On top of this, undergraduate students will be required to have wireless laptops, with Microsoft Office installed. “Students are encouraged to acquire wireless laptop technology from Apple, which the School has designated as its preferred provider,” continues the website.
And, for those that prefer a Windows machine, “That's an option, but it's one we do not recommend unless you plan to make a career of computer-assisted reporting. By the time you purchase photo, audio and video software for a PC, you probably will have spent more than you would if buying a comparable Apple Computer. Buy a PC if you prefer to do so, but make sure it is wireless and has Microsoft Office. Almost 100 percent of last year's freshmen chose Apple computers.”
As if going to school wasn’t expensive enough, now it would seem that the Apple tax is a requirement. Oh well, what’s another few grand on top of the 40 or so that you’re spending on a year’s tuition?
And for good reason, too! Mr. Reznor has admittedly done a lot for the digital music landscape, and while he does support Apple, he’s got a rather large bone to pick with their app approval process (the very same process that approved the baby shaking game).
In a nutshell, Apple rejected an update to the official Nine Inch Nails iPhone app due to “objectionable content.” Oddly, said content isn’t actually a part of the app, instead it’s a song that the application can stream called “The Downward Spiral.” And, while the hypocrisy of this situation runs wild in my mind, it’s best described by Trent… after the break (there might be little eyes watching, so be warned of language).
Even if they won't say it publicly (and they aren't), Apple appears pretty juiced at the prospect of developing its own chips. According to a report in The Wall Street Journal Online, Apple has been hand-picking people from all over the semiconductor industry, which also includes engineers for creating multifunction chips for use in cellphones.
One such hire includes Raja Koduri, the former chief technology officer of the graphics group at AMD. Koduri started his new position this week, while other online job postings include a call for several chip-related positions, some of which are described as "verifying functionality correctness of a high performance chip design."
While Apple is keeping silent on the subject, the company's tight-lipped approach might be one of the reasons they're looking to develop their own chips. Citing people familiar with the situation, WSJO says Apple not only wants to beat its rivals to market with new features, but also wants to keep a lid on its technology plans with external chip suppliers.
Citing people familiar with the situation, USA Today claims Verizon and Apple are at least talking about developing an iPhone for Verizon. If that were to happen, it would be the first time Apple has produced an iPhone for a CDMA wireless network, and come as a blow to AT&T, who has exclusive U.S. distribution rights until sometime in 2010.
"Breaking the iPhone exclusivity with AT*T is a huge thing," says Roger Entner, head of telecom research for Nielsen. "That would send shivers into AT&T's stock and senior leadership."
AT&T's iPhone deal has proved to be a lucrative one, as evidenced last week when the telco posted impressive wireless numbers. According to AT&T, it has signed up 1.6 million iPhone customers during the quarter, with 40 percent of them beng new to AT&T. It's mobile revenue was also up 40 percent.
AT&T would still boast the faster network if Verizon started selling iPhones, but Verizon's aggressive ad campaign, combined with the iPhone's immense popularity, would likely be a recipe for success, even if a bitter one for AT&T.
We’ve all seen the laptop hunters in action over the past several weeks and though you may not have noticed it at first, these ads represent a significant shift in tactics. The new marketing campaign by Microsoft takes a much less passive aggressive stance than in the past, and for the first time, charges head on into their primary competitor. In the previous campaign which featured a diverse group of actors claiming to be PC’s, Apple is never specifically mentioned, but clearly if you’re not a Mac you’re a PC right?
Microsoft’s strategy up to this point has been to ignore Apple completely, and to never give them the satisfaction of being acknowledged publically as a valid alternative to Windows. This new campaign is much less subtle about the value of a PC when compared to a Mac, and it is not surprising that they have invoked a response from Apple as a result.
According to an Apple spokesman “The one thing that both Apple and Microsoft can agree on is that everyone thinks the Mac is cool. With its great designs and advanced software, nothing matches it at any price." So close, yet so far”. Certain publications such as BusinessWeek would also have us believe that Anti Virus software and Geek Squad visits will make up the price difference between a $699 HP & a $2,800 Mac, but we don’t buy that argument either. One thing is certain however; we can likely expect Apple’s next ad campaign to respond in kind, making this the start of a very interesting and public war between the two rivals.
If you've been eyeing the iPhone ever since it came out but have been reluctant to switch from your cellular service provider to AT&T, then you may want to rethink that approach. That's because AT&T, who struck gold when it inked a deal with Apple to be the exclusive iPhone carrier, is in discussions to extend its contract until 2011, according to a report in The Wall Street Journal.
When asked to comment on the talks, an Apple spokeswoman offered little other information, saying only "We have a great relationship with AT&T."
And vice versa. According to AT&T, it has added 4.3 million iPhone subscribers in the second half of 2008, many of which -- about 40 percent -- were new to AT&T. But if AT&T is going to secure exclusivity rights to the iPhone for at least a year after its initial deal comes to an end, it's going to have to make sense for Apple as well, who will face increased pressure from Google's Android platform as the open-source OS starts to spread beyond T-Mobile's G1. And with Android 1.5 adding a bevy of new features, things could get awfully interesting in round 2.
It looks like iTunes' new variable pricing scheme isn't just shuffling money around inside everyone's wallets, but also has the iTunes Top 100 chart playing a game of leapfrog. The losers in this new game? The higher $1.29 tracks.
According to Billboard, on Wednesday the iTunes Top 100 chart had 40 songs priced at $1.29 and 60 with the original $0.99 price point. The songs selling for $1.29 slid, on average, 5.3 places on the chart, while the $0.99 tracks gained 2.5 chart positions. The trend continued on Thursday, with 53 songs priced at $0.99 rising an average of 1.66 places and 47 songs priced at $1.29 losing an average of 2 chart spots.
So far the changes have only been in chart position, but as Billboard points out, "a general idea of incremental changes in revenue can be reached. By looking at the unit sales of the most recent Soundscan top track downloads chart, the difference between chart positions can offer a view into how moving up and down the chart impacts revenue."
Thoughts on how the variable pricing structuring is affecting chart positions? Hit the jump and sound off!
According to the company, it was left with no other choice after two years of licensing talks didn’t bear any fruit. “We couldn’t find a common viewpoint with Apple, so we decided we had to take action,” a spokesperson for the company told The NYT.
Elan has accused Apple of violating two off its patents related to touchscreen technology. It maintains that the MacBook and iPhone/iPod Touch violate its patent rights.
Vista might not have lived up to the pre-release hype on the day of its release, but at least as time went on, the initial bugs and hiccups have been mostly ironed out. What started off as a problematic OS has evolved into a respectable replacement for XP, no matter what the haters might tell you. If only the same could be said for former Microsoft Windows executive Jim Allchin's first foray into the solo music scene.
Allchin, who left Microsoft in 2007, recently released a solo guitar-and-vocals album titled "Enigma" (we would have gone with "Enema"), which made its way onto iTunes earlier this week. But unlike Vista, which got off to a rocky start but held promise, "Enigma" might have more in common with Windows ME, another utterly forgettable release.
"This is literally one of the, if not THE, worst albums I've heard," a listener wrote. "I'd say it's the 'Istar' of music, but that would be doing a grave disservice to 'Istar.' I cringe when I hear this ,and I'm at a loss for words to describe why it's so bad."
So are we, but maybe you'll have better luck than us. Give it a listen here, then hit the jump and offer up your critique.
Asus, the new champion of the report, didn’t only win the top spot, but they bulldozed Apple with a score of 972 to 324. Also leapfrogging Apple was Lenovo, who took home a score of 348.
Admittedly, Apple does have a larger US market share than Asus (1.6 percent compared to 6.8 percent), but given that Asus was only responsible for 0.2 percent of the service calls placed to RESCUECOM, they do deserve a big pat on the back.