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 <title>Matsushita Sets Goal of 40-Inch OLED Display by 2011</title>
 <link>http://www.maximumpc.com/article/news/matsushita_sets_goal_40inch_oled_display_2011</link>
 <description>&lt;!--paging_filter--&gt;&lt;p&gt;In just two more years, your swank high definition television might be obsolete, or at least the technology behind it. That&#039;s the time frame Matsushita has given for when it plans to start &lt;a href=&quot;http://www.forbes.com/afxnewslimited/feeds/afx/2008/07/28/afx5262247.html&quot;&gt;selling an OLED television&lt;/a&gt; with a screen size of 40 inches.&lt;/p&gt;
&lt;p&gt;If you haven&#039;t been following the HDTV landscape, OLED technology promises thinner displays, a better looking picture, and lower power consumption, making it the frontrunner to succeed both LCD and plasma. Cost continues to be a prohibiting factor in the here and now, but Matsushita hopes to tackle that problem by investing several dozen billion yen into a prototype production line for 20-inch OLED panels, while also doubling the personnel involved in developing larger screen OLED displays. &lt;/p&gt;
&lt;p&gt;While Matsushita&#039;s 2011 deadline might appear to be overly ambitious, the company already has a head start on the technology. Earlier this month a report from Japan&#039;s &lt;em&gt;Nikkei BP&lt;/em&gt; said Matsushita and Toshiba were ready to begin &lt;a href=&quot;/article/news/toshiba_and_matsushita_ready_mass_produce_25inch_oleds&quot;&gt;mass-producing&lt;/a&gt; 2.5-inch organic screens by the fall of 2009. Meanwhile &lt;a href=&quot;/article/news/new_breakthrough_promises_low_cost_oled_displays&quot;&gt;new breakthroughs&lt;/a&gt; continue to drive down the manufacturing cost of OLEDs, so if even we don&#039;t see OLED televisions by 2011, the writing will at least be on the wall. &lt;/p&gt;
&lt;p align=&quot;center&quot;&gt;&lt;img src=&quot;/files/u69/OLED_Display.png&quot; width=&quot;415&quot; height=&quot;308&quot; /&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style=&quot;font-size: xx-small&quot;&gt;Image Credit: Toshiba and Matsushita &lt;/span&gt;&lt;/p&gt;
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 <comments>http://www.maximumpc.com/article/news/matsushita_sets_goal_40inch_oled_display_2011#comments</comments>
 <category domain="http://www.maximumpc.com/article_type/news_amp_views">News</category>
 <category domain="http://www.maximumpc.com/geek_tested/consumer_electronics">consumer electronics</category>
 <category domain="http://www.maximumpc.com/geek_tested/hdtv">HDTV</category>
 <category domain="http://www.maximumpc.com/geek_tested/high_definition">high definition</category>
 <category domain="http://www.maximumpc.com/geek_tested/lcd">lcd</category>
 <category domain="http://www.maximumpc.com/taxonomy/term/4056">Matsushita</category>
 <category domain="http://www.maximumpc.com/geek_tested/oled">oled</category>
 <category domain="http://www.maximumpc.com/geek_tested/television">television</category>
 <category domain="http://www.maximumpc.com/geek_tested/tv">tv</category>
 <pubDate>Tue, 29 Jul 2008 12:59:10 -0500</pubDate>
 <dc:creator>Paul Lilly</dc:creator>
 <guid isPermaLink="false">2967 at http://www.maximumpc.com</guid>
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 <title>Toshiba and Matsushita Ready to Mass Produce 2.5-Inch OLEDs</title>
 <link>http://www.maximumpc.com/article/news/toshiba_and_matsushita_ready_mass_produce_25inch_oleds</link>
 <description>&lt;!--paging_filter--&gt;&lt;p&gt;For the all the &lt;a href=&quot;http://www.kodak.com/eknec/PageQuerier.jhtml?pq-path=1485&amp;amp;pq-locale=en_US&quot;&gt;benefits&lt;/a&gt; organic light emitting diodes (OLEDs) have to offer, high costs have kept the technology from becoming commonplace. And when OLED devices do emerge, they tend to &lt;a href=&quot;/article/daily_news_brief_oled_keyboard_materializes&quot;&gt;command a premium&lt;/a&gt;, putting them out of reach for mainstream consumption. But while the world waits for a &lt;a href=&quot;/article/news/new_breakthrough_promises_low_cost_oled_displays&quot;&gt;breakthrough&lt;/a&gt; to bring low-cost OLEDs into the marketplace, Toshiba and Matsushita (Panasonic) might already be there.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.electronista.com/articles/08/07/21/toshiba.matsushita.oleds/&quot;&gt;According to a report&lt;/a&gt; from Japan&#039;s &lt;em&gt;Nikkei BP&lt;/em&gt;, the two tech giants say they are poised to become the first Japanese companies to mass-produce OLED screens. &lt;a href=&quot;http://www.tmdisplay.com/tm_dsp/en/technology/oled.html&quot;&gt;Toshiba Matsushita Display Technology Co.&lt;/a&gt; (60 percent owned by Toshiba and 40 percent by Matsushita) appears ready to churn out 1 million 2.5-inch organic screens per month by fall of 2009, and will target mostly handheld devices like mobile phones and GPS navigators. &lt;/p&gt;
&lt;p&gt;The 2.5-inch screen size remains the sweet spot for many portable devices, and if the two companies&#039; claims turn out to be true, we could see a deluge of OLED devices rolled out in a very short time period starting in late &#039;09.  &lt;/p&gt;
&lt;p align=&quot;center&quot;&gt;&lt;img src=&quot;/files/u69/OLED_Phones.png&quot; width=&quot;415&quot; height=&quot;200&quot; /&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style=&quot;font-size: xx-small&quot;&gt;Image Credit: Akihabaranews.com &lt;/span&gt;&lt;/p&gt;
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 <comments>http://www.maximumpc.com/article/news/toshiba_and_matsushita_ready_mass_produce_25inch_oleds#comments</comments>
 <category domain="http://www.maximumpc.com/article_type/news_amp_views">News</category>
 <category domain="http://www.maximumpc.com/geek_tested/consumer_electronics">consumer electronics</category>
 <category domain="http://www.maximumpc.com/geek_tested/display">display</category>
 <category domain="http://www.maximumpc.com/geek_tested/gadgets">gadgets</category>
 <category domain="http://www.maximumpc.com/geek_tested/hardware">hardware</category>
 <category domain="http://www.maximumpc.com/taxonomy/term/4056">Matsushita</category>
 <category domain="http://www.maximumpc.com/taxonomy/term/4057">OLEDs</category>
 <category domain="http://www.maximumpc.com/geek_tested/technology">technology</category>
 <category domain="http://www.maximumpc.com/geek_tested/toshiba">toshiba</category>
 <pubDate>Mon, 21 Jul 2008 18:23:56 -0500</pubDate>
 <dc:creator>Paul Lilly</dc:creator>
 <guid isPermaLink="false">2853 at http://www.maximumpc.com</guid>
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