SteelSeries Splashes E3 with Sentry Eye Tracker, Stratus XL Controller, and Sims 4 Peripherals

Paul Lilly

Sentry Eye Tracker is supposed to analyze your eyeball movements to make you a better gamer

The key to being a better gamer lies within the eyes, or so that's the basic premise behind a new eye tracking tool by SteelSeries. Developed with the help of Tobii Technology, a major player in eye tracking technology, SteelSeries introduced the Sentry Eye Tracker at E3 , which the company describes as a virtual, visual coach that tracks and analyzes eye movement during game play.

"When you think about the concept of eye tracking, you immediately think of innovation and next generation technology; apply that to gaming and you have something truly unique for gamers," said Tino Soelberg , SteelSeries CTO. "At its core, the Sentry employs eye-tracking functionality from our partner, Tobii, who has been a pioneer in eye tracking across many industries. When you take that core functionality and apply the deep gaming expertise of SteelSeries, we think we are able to offer a product that is innovative and incredibly beneficial to gamers."

The Sentry Eye Tracker offers games a range of statistics (and new terms to learn) based on where and how longer he or she is focused or fixated on the screen, such as Fixations per Minute (FPM). In addition, the Sentry Eye Tracker can also be used to control in-game movements using eye movement.

Look for the Sentry Eye Tracker to be available sometime "later this year." No word yet on price.

In addition to eye tracking technology for PC gamers, SteelSeries used E3 as a springboard to launch a large format iOS controller and provide a glimpse of its Sims 4 peripherals .

Starting with the former, the Stratus XL is a full-size console-style gaming controller that looks a lot like an Xbox 360 controller. It has a pressure-sensitive D-pad, four pressure-sensitive action buttons with a total of four shoulder buttons -- two pressure-sensitive top should and two analog trigger bottom shoulder buttons -- dual analog sticks, and a pairing button to connect with iOS devices. Like the Sentry Eye Tracker, the Stratus XL will ship sometime this year for an as-yet unannounced price.

The Sims 4 peripherals consist of a gaming headset ($40 MSRP), and a gaming mouse and QCK mousepad combination ($30). These will be available at game launch this fall.

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