Star Wars: The Old Republic Gunning For WoW's Throne

Nathan Grayson

Well, kinda. Make no mistake, BioWare, EA, and LucasArts hope to four-legged race right past WoW's 11 million subscriber record, but even if WoW's legions commit to Blizzard's ludicrously popular MMO, marry the game, have adorable children, and then sell them to buy more WoW gold, the Old Republic team won't lose any sleep over the lost customers.

“Just look at the base of Star Wars fans, plus what BioWare can do," EA Games president Frank Gibeau told Videogaming247 . "Trust me: we want to win. EA’s reputation is for wanting to win."

“This is going to be a powerful category and there’s lots of ways to compete in this category. [Blizzard] created a much larger opportunity for everybody else, but that doesn’t mean it’s going to stay that way.”

LucasArts online boss Tom Nichols elaborated, and also downplayed Blizzard's userbase as the be-all, end-all of the MMO market.

“When World of Warcraft came out, everybody thought, ‘No, the market is only this big, because that’s as big as EverQuest was.’ Blizzard showed that it could be much larger,” he said.

“Our goal is to show that by bringing storytelling to the genre that we can attract an even wider audience. Plus, we have the benefit of this huge brand, which has done very, very well for nearly 30 years.”

We think The Old Republic has a better chance of seizing WoW's spot on the winner's podium than any other MMO. How about you?

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