Video may have killed the radio star, but Vdio, the online video equivalent of Rdio, will do battle with Netflix for streaming supremacy. Up until yesterday, Vdio was a secret project headed by Skype creators Niklas Zennstrom and Janus Friis, along with a modest team of heavy hitting players who aren't accustomed to failure, people with experience from Skype, Napster, Microsoft, TV Guide, and Apache. Does Netflix have anything to worry about?
Netflix always seems to have cause for concern, only usually it's self inflicted. Vdio, however, could very possibly emerge as a viable threat. Details are a little on the light side, and the only reason we know Vdio exists is because of the excellent detective work by Gigaom's Janko Roettgers. After going public with his many discoveries, the Vdio team figured it was pointless to keep the project a secret any longer and constructed a short list of FAQs .
Like Netflix, Vdio lets you instantly watch TV and movies. It's a closed funded project that's currently in beta and run by a separate team than the one working on Rdio. Vdio will debut in the U.K., but with offices in Santa Monica and Europe, it's a safe bet these guys are looking to land in the U.S.
Comparisons to Netflix will be inevitable, and the Vdio team isn't backing down from them. The company's answer to how Vdio is different from Netflix and LoveFilm? "We think people will love using Vdio." This is going to be fun.