Razer Claims PC Gaming Is Not Dead In Full-Page Wall Street Journal Ad

Brad Chacos

Even though Microsoft pretty much ignored us at E3 , you don’t need to tell Maximum PC readers that PC gaming is not dead. Razer, being a supplier of gaming mice, unsurprisingly feels the same way. We’ve already told you that the company’s rolled out pcgamingisnotdead.com and is promising to drop some big news at PAX on August 26th, but now Razer’s upped the ante: it’s written an open letter to the major consoles in a full-page ad on the Wall Street Journal.

TO OUR FRIENDS XBOX, PLAYSTATION AND WII,

We have all heard the rhetoric about the death of PC gaming – the stories that console gaming will take over all gaming and that PC gamers will be left with shoddy ports of console titles.

The rumors of our untimely demise have been greatly exaggerated. We are more than 300 million PC gamers worldwide and this legion is growing every day. Today there are more PC gamers than all console gamers combined and we have been silent in the face of the closed gaming systems that have been propagated.

We, the PC Gamers, have been here since the beginning and have seen the industry grow to surpass movies and music, and we look forward to an open world where console and PC gamers will stand side by side as gamers in arms.

We are here today to tell you, that on the 26th of August, we will seek to end the silence and bring a new age of openness and innovation to all gaming. Together we shall remind you – that PC gaming is NOT dead.

GLHF,

Razer, FOR THE PC GAMERS OF THE WORLD


The suspense has our spider-senses tingling, as does the nifty robo-voice and Matrix -like sound effects on the pcgamingisnotdead.com website. As we said this weekend, the folks at Engadget think it might have something to do with Razer’s netbook-like Switchblade , and that seems like a decent guestimate to us, too. What do you think the big announcement will be?

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