Rapid Growth in Android Adoption Hurts Other Mobile OSes

Ryan Whitwam

It’s no secret that Android is gaining momentum. The release of the Droid on Verizon and the upcoming Nexus One announcement have gotten people’s attention in a big way. A recent survey by ChangeWave shows us just how much Android’s star has risen in the last few months. With the millions Verizon has spent on advertising the Droid, this shouldn’t be too surprising.

In December, ChangeWave asked 4068 consumers that planned on purchasing a smartphone in the next 90 days which mobile platform they would like to purchase. They found that 21% of people planned to get an Android phone, up from only 6% in September. The iPhone still won out with 28%, but that’s down a few points from the last survey. Android’s 15-point jump seems to have also come at the expense of Windows Mobile and Palm’s WebOS, both down 3%. Blackberry weathered the Android storm well, and actually saw a small uptick in the December numbers.

Google’s brand and Verizon’s marketing seem to be combining to lure in consumers. While the iPhone isn’t about to be knocked off by Android, Palm is hanging on by a thread. Just a year ago Palm was the underdog darling of CES 2009, but they may have to pull another rabbit out of their mobile hat to make it to 2011.

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