An advertising war between Microsoft and Google is brewing
Microsoft doesn’t want anyone to get Scroogled and is continuing its anti-Google campaign by recruiting the Pawn Stars to take a few swipes at Google’s Chromebook. The ad masquerading as a scene from the reality TV show boils down to a few cheap insults and the claim that the Chromebook isn’t a real laptop.
“[This isn't] a real laptop. It doesn't have Windows or Office. Without Wi-Fi, it doesn't do much at all," Rick Harris, host of the popular History channel show, says. "And when you are online, Google tracks everything you do so they can sell ads. That's how you get Scroogled.”
This comes right off the heels of Google’s response to Microsoft’s Scroogled campaign. It looks like Microsoft isn’t backing down in what looks to be the continuation of a small marketing battle between the two companies.
What do you think? Does Microsoft have a point or should it focus on its own products?