Various streaming video services, and not just Youtube, have found favor among internet users in Britain and that has driven people away from P2P. Furthermore, according to PlusNet’s Dave Tomlinson, people are turning to streaming videos as they want to access content instantly.
All ISPs unequivocally despise P2P traffic and some have even devised clandestine methods to suppress it. There machinations against P2P are always wrapped in the puritanical garb of fighting piracy. Although streaming services are also used for propagating copyrighted content, the percentage of such unauthorized content is nothing compared to P2P. So ISPs might not have a moral pretext to combat streaming video, if it becomes as popular as P2P.