Sony Music Entertainment became the first of the four largest recording companies to renew their music licensing deal with YouTube.
The renewal has ensured that Sony artists will remain on the video-sharing site exclusively. Deals such as this allow YouTube users to not only view the artist’s music videos, but to also use the label’s songs in their clips.
It’s been reported that Universal Music Group is close to breaking a deal with YouTube, and if they signed it would leave only EMI and Warner Music Group. Though, talk between EMI and YouTube ran into some trouble last month, and since then their content has been removed from the site.