Second Life Gets More Playtime than StarCraft, Half-Life, Others, Says Nielsen

Posted 05/08/2009 at 11:19pm | by Nathan Grayson

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Massively multiplayer online everythingamajig Second Life’s total player numbers may be debatable at best, but the dedication of said, er, eclectic legion sure isn’t. According to a study conducted by Nielsen Media Research, Second Life gets more average playtime per week than games like StarCraft, Warhammer Online, and even World of Warcraft!
 
Lest you cry foul of Nielsen’s study, however, know this: World of Warcraft players still far outnumber those of Second Life, racking up 46.710% of total PC gaming time, while Second Life picks up a silver medal with 3.206%. Second Life’s significantly smaller group of players, then, just loves its game of choice a bit more than players powering Blizzard’s piggybanks.
   
Even so, however, Second Life still far outstrips most every other MMO on the market -- in terms of average playtime and total percentage of the pie -- including Warhammer Online and Eve Online, both of which didn’t even make the top ten.

Just for clarification’s sake, the study was conducted among a sample of almost 200,000 people –- not just hardcore gamers. It was, apparently, a random sample.

The only thing that makes us question this study? That’d be Dark Horse of Might & Magic in third place. Um, really? Not to question the alchemy behind Nielsen’s algorithms, but do you know anyone who actually plays that game anymore -– on a regular basis, no less?