iTunes has registered more than 5 billion song downloads hitherto and has also emerged as the most frequented online movie store in the world. The increasing popularity of digital distribution channels like iTunes points to the end of the storage-media era - perhaps good riddance.
Apple Ceo Steve Jobs, who himself is a digital distribution champion, must be happy with the fact that iTunes is pioneering the digital distribution revolution. Movie buffs are renting and purchasing 50,000 films every single day from iTunes to go with the amazing feat of 5 billion song downloads.
iTunes is Apple's golden goose and Steve Jobs, by the look of it, the fabled King Midas.