Congratulations UK PS3 owners. You’ve got Netflix! Well, a Netflix app, at least. Did we mention there is still no Netflix service in the UK? You were probably aware of that, but the appearance of the app in the PlayStation Store should offer some hope that the service is really and truly going to arrive soon.
The app can be installed, but region-locking prevents it from running when launched. Instead users will get a message that reminds them Netflix is launching soon. The app will take your email to notify you when there is a date. For now, that inviting red icon is just going to sit there, mocking you from the XMB interface.
Netflix has been preparing a UK launch to compete with Amazon-owned LOVEFiLM for the last few months. The service has already expanded to Canada and Latin America.