And when we say large, we absolutely mean it. Facebook, having just hit the 130 million active user mark at the beginning of December, is already up to a whopping 140 million.
Facebook’s projected growth was about 300,000 to 400,000 active users per day for most of the fourth quarter. Recently, that number has gone as high as 600,000 to 700,000 per day. Should Facebook’s growth continue at that rate, it’ll add up to 20 million new users in December alone and reach 200 million active users by March.
What’s even more fun, is that Facebook has released numbers on how their users spend their time on the site (creepy, huh?). 13 million user update their statuses at least once each day, 700 million photos are uploaded to the site each month, 4 million videos are uploaded each month, 15 million pieces of content (including web links, news stories, blog posts, notes and photos) are shared each month, and there are 19 million active groups on the site.
So what do all these numbers mean? Simply put, the number of users Facebook has is greatly increasing, as is their engagement on the site.