It doesn't take a degree in rocket science to figure out that tablet gaming and mobile social networking tend to benefit from the emerging tablet market, but if that was ever in doubt, market research firm New Media Measure has some numbers to throw your way.
According to the research firm's quarterly report, just over half (52 percent) of tablet owners are playing games on their slate. Truth be told, we expected that number to be a little higher, especially considering gaming is the second most popular activity on tablets, only outranked by surfing through cyberspace (58 percent).
Another non-shocker: mobile phone users are spending record time on social networking sites. New Media Measure noted a 12 percent increase in social networking activity since one quarter ago, driven in large part by the number of smartphones in the wild.