After a rough start to the summer, motherboard manufacturers are seeing sales pick up this this month and have turned optimistic about the third-quarter. Shipments are on pace to grow 20 percent on month in July, and if things continue this way, shipments will grow 15-20 percent sequentially for the quarter.
This is a far different picture than the gloom and doom scenario top-tier motherboard makers were painting just a short time ago. But as demand has started to pick up in Europe and China, so has their confidence that they'll be able to move more boards than previously thought.
So far this year, Asus has shipped roughly 10.3 million of its own-branded boards, followed by Gigabyte with 8.4 million units. ECS shipped the third most boards with 4.4 million units, followed by MSI and ASRock (a subsidiary of Asus) at 3.8 million and 3.9 million units, respectively.