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If there were an office pool on how low can Microsoft stoop, the winner would be the guy who picked this. Microsoft was able to get students at the Keith Valley Middle School in Pennsylvania to perform the Bing jingle--on camera. The horror!
MG Siegler, over at TechCruch, rates the Bing Jingle as bad. Scratch that--he says it’s real bad. And it’s hard to disagree, with lyrics like “bing goes the internet.” (Actually, that’s the only lyric.) This detritus won top place in a Microsoft-sponsored contest. I shudder to think what came in second.
First, the internet does not go “bing.” (Or anything else for that matter). Second, I think Microsoft’s jingle is a strong argument for a moratorium on jingles for the internet. Sock puppet dogs--okay. Insipid jingles--not okay. Let’s nip it in the bud before it goes viral.
It’s not known what the school in Pennsylvania received in return for subjecting its students to this abomination. Enough, I hope, for the adults involved to sleep well, because these kids are going to have nightmares for years to come.
Image Credit: Microsoft
Links:
[1] http://www.maximumpc.com/user/bartsalisbury
[2] http://www.youtube.com/watch?v=EaFY7hVxjek
[3] http://www.techcrunch.com/2009/10/30/microsoft-tortures-littles-kids-with-bing-jingle/
[4] http://www.maximumpc.com/article/news/antivirus_firms_release_windows_7_software_previews_combat_microsofts_free_offering
[5] http://www.maximumpc.com/article/news/bing_climbs_past_10_market_share
[6] http://www.maximumpc.com/article/news/microsoft_announces_awful_winner_bing_jingle_contest
[7] http://www.maximumpc.com/tags/bing
[8] http://www.maximumpc.com/tags/internet
[9] http://www.maximumpc.com/tags/microsoft
[10] http://www.maximumpc.com/tags/search_engines
[11] http://www.maximumpc.com/articles/news
[12] http://www.maximumpc.com/user/login?&commentfragment=comments_top_anchor