Microsoft still has a long ways to go before it catches up with Google in the search market, but the company's Bing search service shows tremendous promise as the fastest-growing U.S. search engine among the top 10, according to data from Nielsen.
In the month of August, Bing scoured the web 1.1 billion times, a jump of 22.1 percent over July. That was enough to give the search service a 10.7 percent share of the search engine market, edging ever closer to Yahoo, which dropped down 4.2 percent and now holds a 16 percent stake.
For the time being, Google enjoys a comfortable lead with a 64.6 percent share and 7 billion searches in August, but it has to be concerned with Bing's rapid upward climb. Moreover, a recent study indicates that users prefer the design and feature-set of Bing over Google, which should give the No. 1 search company cause for concern.
Links:
[1] http://www.maximumpc.com/user/paul_lilly
[2] http://news.cnet.com/8301-10805_3-10354394-75.html
[3] http://www.maximumpc.com/article/news/study_bing_beats_google_user_experience
[4] http://www.maximumpc.com/article/news/bing_20_may_launch_fall
[5] http://www.maximumpc.com/article/news/bing_manages_surpass_digg_twitter_and_cnn_traffic_numbers
[6] http://www.maximumpc.com/article/news/google_not_all_intimidated_microsofts_bing
[7] http://www.maximumpc.com/tags/bing
[8] http://www.maximumpc.com/tags/market_share
[9] http://www.maximumpc.com/tags/microsoft
[10] http://www.maximumpc.com/tags/search
[11] http://www.maximumpc.com/articles/news
[12] http://www.maximumpc.com/user/login?&commentfragment=comments_top_anchor
Print