Posted 07/21/08 at 10:23:31 AM by Mark Edward Soper
eWeek reports that AMD, which has been running at a loss over seven consecutive quarters and has just switched CEOs, is planning to refocus its business on processors and graphics and will divest itself of the consumer electronics division that was part of its acquisition of ATI.
Some analysts predict that AMD will aim for the mid-market (a strategy it first used in positioning its ATI HD 2xxx GPUs) by stressing features rather than processor benchmarks. What do you think? Put on your prognosticator's beanie, stare deeply into the depths of your processor's heatsink, try not to become hypnotized by the cooling fan, and tell us what you think AMD should be doing now.
© 2009 Future US, Inc. All Rights Reserved.
Links:
[1] http://www.maximumpc.com/user/marcus_soperus
[2] http://www.eweek.com/c/a/Desktops-and-Notebooks/AMD-Tries-to-Redefine-Processor-Business/
[3] http://www.maximumpc.com/article/news/amds_ceo_steps_down
[4] http://www.maximumpc.com/article/ati_radeon_hd_2900_xt_benchmarks
[5] http://www.maximumpc.com/article/news/amd_take_near_billion_dollar_charge_second_quarter
[6] http://www.maximumpc.com/article/news/buoyant_amd_expects_40_graphics_card_market_share_courtesy_ati_radeon_hd_4850
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