NYT Interactive Map Mines Sociological Data from Netflix Records

Paul Lilly

In parts of Boston, Slumdog Millionaire is the most rented movie by Netflix subscribers. Over in Chicago, most subscribers end up renting The Curious Case of Benjamin Button. The same is true in parts of Los Angeles and Anaheim, but not San Francisco, where Milk is the most viewed movie via Netflix.

We know all this because we looked it up on NYT's interactive Netflix map, which breaks down the top 50 rentals in 2009 by ZIP code in 12 major cities and nearby neighborhoods. Just hover the cursor over an area and you'll see a list of frequently rented flicks.

Give it a try here . Oh, and shame on you in Stockbridge, Georgia for lifting Paul Blart: Mall Cop into the top 10 (No. 4).

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