During a Q&A session at the Morgan Stanley Technology Conference in San Francisco earlier this week, Nvidia revealed intentions of getting into the x86 business, saying it was a matter of 'when', and not 'if.'
"I think some time down the road it makes sense to take the same level of integration that we've done with Tegra," said Michael Hara, Nvidia's senior VP of investor relations and communications. "Tegra is by any definition a complete computer on a chip, and the requirements of that market are such that you have to be very low power, very small, but highly efficient. So in that particular state it made a lot of sense to take that approach, and someday it's going to make sense to take the same approach in the x86 market as well."
For the here and now, Nvidia is content to pair its Ion platform with Intel's Atom processor, but for how long? Hara explained that it might make sense to approach the x86 market in two or three years, and while he wasn't willing to offer a more concrete timeframe, he did say "there's no question it's on our minds."
No doubt Intel's x86 license is also on Nvidia's minds, as the two companies tussle over whether or not Nvidia is allowed to build chipsets for Nehalem. How the current dispute plays out could play big role on how Nvidia approaches the CPU business.
Do you like the idea of Nvidia building CPUS? Hit the jump and tell us what you think.