NPD: Digital Downloads Encompass Nearly Half of PC Game Sales

Nathan Grayson

Gamers prefer physical media , eh? That's what their mouths said anyway, but their wallets are singing a slightly different tune. The NPD Group – who's finally tracking digital PC sales – found that 48 percent of unit sales on the PC in 2009 were of the digital variety. That accounts for 36 percent of dollar sales, which is a smaller portion, yeah, but still a pretty sizable slice of the pie.

Granted, that still doesn't include the mountains – if not entire continents – of cash that have sprung up around games like Farmville, which is on track to rake in a whopping $1 billion in 2010. If nothing else, this proves that the PC marches to the beat of its own drum, and analyst groups are going to have to march a bit faster if they want to keep up.

Also, if you're interested, the report includes a list ranking the most popular digital videogame storefronts. “The winner may surprise you” is what we'd say if we were pathological liars. Here's a hint, though: it doesn't -- and never will -- rhyme with "Splames For Grindows."

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