Nexus One Sales Lagging, Says Analytics Firm

Ryan Whitwam

The Nexus One has been available for just over a week. Now, analytics firm Flurry has managed to estimate the number of handsets sold in week one is around 20,000. For comparison, the Droid sold about 250,000 in its first week. The iPhone sold a whopping 1.6 million. Even the T-Mobile Myouch 3G sold 60,000 units. So, what does this mean for the Superphone?

When looking at these numbers, one must consider the huge difference in the marketing and distribution. Verizon has spent millions advertising the Droid, and Apple always manages to make a spectacle of iPhone launches, and the humble MyTouch had marketing from T-Mobile to help it out. The Nexus One can only be purchased online, and there’s no real advertising. Even the launch event seemed subdued and procedural.

A spring Verizon launch may kick sales into overdrive, we’ll have to wait and see. For now, it could be Google is just fine with only selling a limited number of phones to early adopters. Considering the complaints about customer service, that might also be for the best.

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