Netflix Subscriber Count Up 42 Percent in a Year

Ryan Whitwam

Remember the other day when the hot rumor was that Redbox would be taking on Netflix with a streaming service? Well, it looks like they're going to have more of a deficit to make up than we thought. Netflix has just announced that their overall subscriber count has jumped 42% since last year. The numbers, while in line with Netflix's predictions, and pretty substantial in our estimation, were not up to analyst expectations, and Netflix stock is trading down about 10%.

Another interesting tidbit from Netflix's quarterly statement is that 61% of their customers streamed at least one TV show or movie during the quarter. Clearly, people have embraced the streaming service in a big way. Raw revenue was up only 27% over last year, indicating that many customers were opting for cheaper plans, that still include the streaming service. Netflix CEO Reed Hastings even called the demand for Netflix Watch Instantly "astounding".

Are you a new customer to Netflix? Let us know how you use the service. Is it just the occasional disc and lots of streaming, or do you prefer to get the physical media as much as possible?

Image via Flickr user Marit & Toomas Hinnosaar

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